Growing up, I always wanted to be an athlete
Growing up, I always wanted to be an athlete. As I entered my teen years and came to the painful realization that I was too small, too slow,...
Category
storytelling
What's My Story, Volume 15
DIGITAL REALSTATE AUDIT What does your digital real estate look like? Open up your search engine, type in your name (or business name), and look through what appears...
What's My Story: Asking questions, Thanksgiving side dishes
Welcome to the fourth edition of this newsletter! A warm thanks to all who have subscribed and commented, and a hearty welcome to those new readers. One of...
Using Story to Sell and Favorite Christmas Songs
Throughout December, I’ve been highlighting the key takeaways from last month’s Become The Expert pilot masterclass. If you’ve missed any, you can find them here: This week, we’ll...
Thought Leadership
So I may have misled you a bit and, if so, I apologize. I titled these newsletters as “What’s My Story,” but it’s really not about me. My...
My Hero's Journey, and Musicvation
Act 2, Part 2: It was 2019. And in the story of my life, it was the point of no return. In a screenplay, this would be Act...
I'm switching careers. Rebranding
Sometimes people and things come into your life for a reason or for a season, but eventually come to pass. Whether it’s a former friend, my Phillies 1993...
How to Leverage Your Story in the Media, and StoryBrand Highlights
Become The Expert Highlights, Part 3: Over the past two weeks, I’ve covered the key highlights of our recently-completed Become The Expert Masterclass. This week, I’ll summarize Module...
How to Find Your Why, and Four Underrated Books
Highlights of the Become The Expert Pilot Masterclass This week, after years of rumination and months of planning, I finished my pilot masterclass. I am immensely grateful for...
Highlights of the Become The Expert Pilot Masterclass
Highlights of the Become The Expert Pilot Masterclass Last week, I covered the key takeaways from the first module of my Become The Expert Masterclass. This week, I’ll...