DIGITAL REALSTATE AUDIT

What does your digital real estate look like? Open up your search engine, type in your name (or business name), and look through what appears on the first page. Fill in the table below to get a better picture of what your digital real estate looks like right now.

CURRENT

HOW MANY OF THE RESULTS ARE....

Specific to your Business /10

Personal /10

Not specific to your business or personal life /10

Relevant and accurately portray your business /10

Within your control /10

In the order/place you want /10

1. What picture does your digital real estate paint?

2. What picture do you WANT your digital real estate to paint?

3. What can be done to gain more control of your digital real estate?

Website (Bio, Media Clips, Videos, Blog, etc.)

Social Media (Facebook, LinkedIn, Instagram, TikTok, etc.)

News Media (Interviews, Podcasts, etc.)

Additional Websites (Articles, Offsite Blog, etc.)

WHO SHOULD YOU REACH OUT TO

To gain more control of your real estate, you should start reaching out to collaborators. It is also important to have a list of popular topics that you can discuss when you reach out to potential collaborators. List possible collaborators and popular topics you can discuss below.

• Industry Clients (Educational sector, coaching sector, etc.) (First time entrepreneurs, celebrity stylists, etc.)

• Media Popular Topics/ Current Events (News websites, community websites, etc.) (Economy, The Great Resignation, etc.)